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MEDICAL SALES EXPERIENCE
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CHESEBROUGH-POND'S,
INC. / HOSPITAL PRODUCTS DIVISION
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SALES
AREAS
75 Hospitals - Metro
Los
Angeles - 2 years
250 Hospitals - Perimeter of Los Angeles - 1 year
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ACCOUNT
BASE
Hospitals
Physicians
Nurses
Respiratory Therapists
Pharmacists
Hospital & Retail Pharmacies
Clinics
Convalescent Homes
Visiting Nurses Associations
Medical Equipment Rental & Sales Stores
Medicare Supply Stores
Industrial Accounts
Specialty Accounts |
HEADQUARTER ACCOUNTS
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Major
Hospital Distributors & Kit Packers
Hospital Service & Supply, IPCO, American
Hospital Supply, General Hospital Supply, Trianum Health services,
and others.
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Surgical
Dealers
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Drug
Wholesalers
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Buyers
for Major Health Groups & Associated Accounts
Kaiser Permanente Hospital Group, Los Angeles County Hospitals,
3 Veteran's Hospitals, Ross Loos Group, AMI, Loma Linda University
Medical Center, UCLA Medical Center, Cedars-Sinai, Good Samaritan,
Children's Hospital, Beverly Enterprises, 7th Day Adventists, and
others.
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Industrial
Accounts
Products to on-site clinics; large volume
of Q-Tips to electronic components manufacturers.
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Specialty
Accounts
First Aid Kit Packers, and others.
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Headquarter
Responsibilities
Included
calling on established accounts frequently to maintain and expand
our product distribution, as well as identifying and developing
new accounts. Special emphasis was placed on maintaining and developing
support from our distributors by working independently and in cooperation
with distributor representatives to stimulate interest in our products
at the account level.
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PHYSICIANS ~ SALES & IN-SERVICING
General, Surgical, Cardiovascular, Thoracic,
Orthopaedic, OBGYN, Urologists, Anesthesiologists, Emergency.
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PROFESSIONALS ~ SALES & IN-SERVICING
Nurses,
Respiratory Therapists, Pharmacists, Purchasing Agents, Administrators.
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HOSPITALS DEPARTMENTS ~ SALES & IN-SERVICING
Purchasing, Central Supply, Housekeeping,
OR, OB, ICU, CCU, Emergency Rooms, Urology, Burn Centers, Respiratory
Care, Physical Therapy, Epidemiology, Pharmacy, Nursing In-service
and Education.
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DIVERSE PRODUCT LINE
Our products were either the best of competitive
products or they were unique. These factors necessitated comprehensive
product knowledge, accompanied by thorough in-servicing, and continual
follow-up.
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Vaseline
Intensive Care Lotion
Q-Tips
Surgical Dressings
Gauzes & Bandages
Burn Pads - Standard & Custom
OB Pads
Thermometers
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Respiratory
Devices - Triflo, Uniflo, Blow Bottles, Specimen Traps
Glass Fluid Accumulation Bottles - Standard & Custom
Kagaroo Feeding Tubes - Gastrointestinal Delivery Systems
PVT - Standard & Custom
PVT - Standard & Custom
Urine Collection Kits
External Catheters & Leg Bags
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SELECTED SALES ACCOMPLISHMENTS
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50
Cases of Triflo & Uniflo per month to the Kaiser Pemanente Hospital
Group in
Southern
California
My atypical and innovative sales and educational
strategies proved highly successful in gaining acceptance of these
products by physicians, nurses, and respiratory therapists at Kaiser
Hospitals. Kaiser's support for these products was pivotal, as it
established our company's new diagnostic devices' credibility as
a postoperative deep-breathing exercise. Kaiser's acceptance of
this reversal in medical technique expedited and expanded product
usage throughout the medical community and paved the way for many
competitive products to be developed.
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$50K
Urology order to the Veteran's Hospital in Long Beach, California
I successfully sold our external catheter
to this account on the basis of quality. This was the largest urology
order our company had received in five years.
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Disposable
Lap Sponge contract to Los Angeles County Hospitals
I won this coveted contract on the basis of quality. Persistent
in-servicing at several county hospitals resulted in a consenting
preference for our brand.
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Development
of Specialty Accounts
As an example, I identified an industrial
account which purchased the annual quota of our Q-Tips line for
California for several consecutive years.
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CONTINUING EDUCATION
Graduate courses in Anatomy and Physiology
Xerox
Professional Selling Skills I and II
Keen interest and avid study of DNA and PCR tests, HIV, and HCV
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